Marketing Platform
Redesigning Block Dojo's Digital Experience




Role
My role varied, but as a digital designer, I played a pivotal role in creating brand graphics, socal and event looks, and support in new Block Dojo's user interace design.
Role
My role varied, but as a digital designer, I played a pivotal role in creating brand graphics, socal and event looks, and support in new Block Dojo's user interace design.
Role
My role varied, but as a digital designer, I played a pivotal role in creating brand graphics, socal and event looks, and support in new Block Dojo's user interace design.
Background
Block Dojo is a dynamic 12-week in-person accelerator programme designed to support early-stage startups. With a focus on nurturing innovation, the programme provides founders with the tools, mentorship, and resources needed to bring their ideas to market.
Background
Block Dojo is a dynamic 12-week in-person accelerator programme designed to support early-stage startups. With a focus on nurturing innovation, the programme provides founders with the tools, mentorship, and resources needed to bring their ideas to market.
Background
Block Dojo is a dynamic 12-week in-person accelerator programme designed to support early-stage startups. With a focus on nurturing innovation, the programme provides founders with the tools, mentorship, and resources needed to bring their ideas to market.
Problem
The previous Block Dojo brand lack creative flexibility and had weak brand guidelines. As the business grew, these limitations hindered the brand's visual evolution and failed to align with the new business direction. This made it challenging for the growing team to maintain a consistent visual identity.
Problem
The previous Block Dojo brand lack creative flexibility and had weak brand guidelines. As the business grew, these limitations hindered the brand's visual evolution and failed to align with the new business direction. This made it challenging for the growing team to maintain a consistent visual identity.
Problem
The previous Block Dojo brand lack creative flexibility and had weak brand guidelines. As the business grew, these limitations hindered the brand's visual evolution and failed to align with the new business direction. This made it challenging for the growing team to maintain a consistent visual identity.
Design Process
The design process for the rebrand of the Block Dojo was meticulously planned and executed following a structured approach:
Business benchmark of top startup incubators in the UK.
Design Process
The design process for the rebrand of the Block Dojo was meticulously planned and executed following a structured approach:
Business benchmark of top startup incubators in the UK.
Design Process
The design process for the rebrand of the Block Dojo was meticulously planned and executed following a structured approach:
Business benchmark of top startup incubators in the UK.
Design Tools
Figma was used to create wireframe, hi-fi, creative playground, and design documentation.
Jitter and After Effect was used to create motion graphic and micro-animation to create engaging slides design.
Design Tools
Figma was used to create wireframe, hi-fi, creative playground, and design documentation.
Jitter and After Effect was used to create motion graphic and micro-animation to create engaging slides design.
Design Tools
Figma was used to create wireframe, hi-fi, creative playground, and design documentation.
Jitter and After Effect was used to create motion graphic and micro-animation to create engaging slides design.
Key Design Decision
Several key design decision were made throughout the process:
Colour Palette
Dynamic Colour Palette: More bold, more energetic, and risk-taking colour palette to evoke the sense of fast-paced and innovative nature of Block Dojo's service.
Key Design Decision
Several key design decision were made throughout the process:
Colour Palette
Dynamic Colour Palette: More bold, more energetic, and risk-taking colour palette to evoke the sense of fast-paced and innovative nature of Block Dojo's service.
Key Design Decision
Several key design decision were made throughout the process:
Colour Palette
Dynamic Colour Palette: More bold, more energetic, and risk-taking colour palette to evoke the sense of fast-paced and innovative nature of Block Dojo's service.
Event Page
Users can now easily access information about current and upcoming Block Dojo events directly on the website.
Portfolio Page
Provide investors with insights into the current business stages of successful founders from previous cohorts.
Youtube Channel
Show the best parts of your locations with style.
Social Post design
A refreshed social post design that highlights the brand's youthful and innovative dynamic with authentic and meaningful imagery to support the title of the post.
Brand Presentation Deck
This presentation template designed to reflects Block Dojo's new identity and values. It is visually engaging, cohesive, and effectively communicates key messages. This empower team members to present ideas confidently and reinforces the brand's innovative and forward-thinking image.
Team event Introduction
Custom animated slides created for speakers at the Block Dojo event, designed to facilitate smoother transitions and add dynamism to their presentations.
Slide animation
Custom animated slide cover for a more engaging desisn.
Event Page
Users can now easily access information about current and upcoming Block Dojo events directly on the website.
Portfolio Page
Provide investors with insights into the current business stages of successful founders from previous cohorts.
Youtube Channel
Show the best parts of your locations with style.
Social Post design
A refreshed social post design that highlights the brand's youthful and innovative dynamic with authentic and meaningful imagery to support the title of the post.
Brand Presentation Deck
This presentation template designed to reflects Block Dojo's new identity and values. It is visually engaging, cohesive, and effectively communicates key messages. This empower team members to present ideas confidently and reinforces the brand's innovative and forward-thinking image.
Team event Introduction
Custom animated slides created for speakers at the Block Dojo event, designed to facilitate smoother transitions and add dynamism to their presentations.
Slide animation
Custom animated slide cover for a more engaging desisn.
Event Page
Users can now easily access information about current and upcoming Block Dojo events directly on the website.
Portfolio Page
Provide investors with insights into the current business stages of successful founders from previous cohorts.
Youtube Channel
Show the best parts of your locations with style.
Social Post design
A refreshed social post design that highlights the brand's youthful and innovative dynamic with authentic and meaningful imagery to support the title of the post.
Brand Presentation Deck
This presentation template designed to reflects Block Dojo's new identity and values. It is visually engaging, cohesive, and effectively communicates key messages. This empower team members to present ideas confidently and reinforces the brand's innovative and forward-thinking image.
Team event Introduction
Custom animated slides created for speakers at the Block Dojo event, designed to facilitate smoother transitions and add dynamism to their presentations.
Slide animation
Custom animated slide cover for a more engaging desisn.
Event Page
Users can now easily access information about current and upcoming Block Dojo events directly on the website.
Portfolio Page
Provide investors with insights into the current business stages of successful founders from previous cohorts.
Youtube Channel
Show the best parts of your locations with style.
Social Post design
A refreshed social post design that highlights the brand's youthful and innovative dynamic with authentic and meaningful imagery to support the title of the post.
Brand Presentation Deck
This presentation template designed to reflects Block Dojo's new identity and values. It is visually engaging, cohesive, and effectively communicates key messages. This empower team members to present ideas confidently and reinforces the brand's innovative and forward-thinking image.
Team event Introduction
Custom animated slides created for speakers at the Block Dojo event, designed to facilitate smoother transitions and add dynamism to their presentations.
Slide animation
Custom animated slide cover for a more engaging desisn.
Slide Animation
Custom animated slide cover for a more engaging design.
Branded presentation deck
This presentation template designed to reflects Block Dojo's new identity and values. It is visually engaging, cohesive, and effectively communicates key messages. This empower team members to present ideas confidently and reinforces the brand's innovative and forward-thinking image.
Event Page
Users can now easily find information about current and upcoming Block Dojo events directly on the website.
Social Post Design
A refreshed social post design that highlights the brand's youthful and innovative dynamic with authentic and meaningful imagery to support the title of the post.
Youtube Channel
Consistent global brand execution across all social platforms
Team event Introduction
Custom animated slides created for speakers at the Block Dojo event, designed to facilitate smoother transitions and add dynamism to their presentations.
Portfolio Page
Provide investors with insights into the current business stages of successful founders from previous cohorts.
Slide Animation
Custom animated slide cover for a more engaging design.
Branded presentation deck
This presentation template designed to reflects Block Dojo's new identity and values. It is visually engaging, cohesive, and effectively communicates key messages. This empower team members to present ideas confidently and reinforces the brand's innovative and forward-thinking image.
Event Page
Users can now easily find information about current and upcoming Block Dojo events directly on the website.
Social Post Design
A refreshed social post design that highlights the brand's youthful and innovative dynamic with authentic and meaningful imagery to support the title of the post.
Youtube Channel
Consistent global brand execution across all social platforms
Team event Introduction
Custom animated slides created for speakers at the Block Dojo event, designed to facilitate smoother transitions and add dynamism to their presentations.
Portfolio Page
Provide investors with insights into the current business stages of successful founders from previous cohorts.
Slide Animation
Custom animated slide cover for a more engaging design.
Branded presentation deck
This presentation template designed to reflects Block Dojo's new identity and values. It is visually engaging, cohesive, and effectively communicates key messages. This empower team members to present ideas confidently and reinforces the brand's innovative and forward-thinking image.
Event Page
Users can now easily find information about current and upcoming Block Dojo events directly on the website.
Social Post Design
A refreshed social post design that highlights the brand's youthful and innovative dynamic with authentic and meaningful imagery to support the title of the post.
Youtube Channel
Consistent global brand execution across all social platforms
Team event Introduction
Custom animated slides created for speakers at the Block Dojo event, designed to facilitate smoother transitions and add dynamism to their presentations.
Portfolio Page
Provide investors with insights into the current business stages of successful founders from previous cohorts.
Slide Animation
Custom animated slide cover for a more engaging design.
Branded presentation deck
This presentation template designed to reflects Block Dojo's new identity and values. It is visually engaging, cohesive, and effectively communicates key messages. This empower team members to present ideas confidently and reinforces the brand's innovative and forward-thinking image.
Event Page
Users can now easily find information about current and upcoming Block Dojo events directly on the website.
Social Post Design
A refreshed social post design that highlights the brand's youthful and innovative dynamic with authentic and meaningful imagery to support the title of the post.
Youtube Channel
Consistent global brand execution across all social platforms
Team event Introduction
Custom animated slides created for speakers at the Block Dojo event, designed to facilitate smoother transitions and add dynamism to their presentations.
Portfolio Page
Provide investors with insights into the current business stages of successful founders from previous cohorts.
Result
Block Dojo's rebrand marks the beginning of an exciting new chapter for the company. By crafting a brand identity, website, and digital presence from the ground up, the rebrand boldly establishes a modern image that celebrates Block Dojo's unique character and vision.
Result
Block Dojo's rebrand marks the beginning of an exciting new chapter for the company. By crafting a brand identity, website, and digital presence from the ground up, the rebrand boldly establishes a modern image that celebrates Block Dojo's unique character and vision.
Result
Block Dojo's rebrand marks the beginning of an exciting new chapter for the company. By crafting a brand identity, website, and digital presence from the ground up, the rebrand boldly establishes a modern image that celebrates Block Dojo's unique character and vision.